In 2019 for yet another year Mr. Plamen Russev and his team did make a difference in the world of with Webit.Festival.
The festival brought up on the stage a huge doze of inspiration and the best out of all investors, innovators, politicans and game changers for the cause of enlighted future!
Here are my raw notes from the talks I managed to attend. In addition the organizers took care of uploading most of the talks on Webit Festival’s Youtube channel.
Webit Festival Notes 2019
Visa’s keynote
Bill Gajda VISA Inc. / Global Head, Strategic Partnerships and Innovation
Consumers want complexity worked out for them.
People expect from payments the same experience as they have in gaming
Pick where they left off
Addressing complexity in the background
Close network (finance) vs. giant ecosystem.
Hight level in security and consistency.
VISA: The magic to conduct commerce with complete strangers…
Proprietory tech doesn’t work->innovation journey->partnerships!
Broad acceptance (deepen the ecosystem – accepting visa payments via phone, new markets)
Low cost acceptance drives adoption.
How do you become open for business culturally? Expand the shape and the scope of the ecosystem
Broad range of ecosystem players.
IBM
Digital Darwinism and the world of Designed Empathy, Jesus Mantas IBM / Managing Partner, Global Strategy, Offerings, Digital Innovation, M&A, GBS
Focusing on the interface between humans (humanity) and computers (tools)
Empathy – emotional side, stronger than our rational side.
Interfaces have been limited by now, it was a rational interface. As tech got better, we developed an emotional connection to our tech?
Could we actually create a bond between us and our tools so that we do better?
Making good decisions->yes? No. The reality is that we make decision based on how facts are presented to us.
Example: on the decision how we are presented our pension funds. The only change is: act now. 30 billion dollars we attracted just by the way these decisions were presented.
Up to 95 per cent are rooted in empathy – that interesting interface as he calls it.
Adding context to facts, reshapes decisions.
Optimize interfaces for emoiton and human condition (what Fridge talked about)
Translate patterns into design
The principle of the least effort – make what is right easy to do.
Tech that understand the effectiveness of relati ships will be superior.
Tech connected with humanity in a way that enhances humanity way beyond power and accuracy!
MasterCard
Restoring Trust in a Digital World Time: 14-May: 11:53-12:08 Event: Opening at: Innovate stage Dan Johnson Mastercard / Vice President
Digital identity. Everything stars with identity.
White paper: Restoring Trust in a digital world. (Check it out!)
The challenges and reasoning behind the need for digital identity.
Instill trust in a way that people are comfortable with …
Could we apply the same thinking in the way …
Fundamentally, what we need is a way to trust information! I am whom I say I am.
We have an existing paradigm in our physical environment. Filling a bunch of forms. Going to the bank etc. Face to face is often done through somebody we know and trust = Confidence
But this does not translate particularly well in online environment.
Book->confident relationship with the unknown
Building the user in the model, centering the individual.
Centering the data around the individual vs. the cloud.
The utility of identity is fundamentally important
Very much reminded me about: https://www.csail.mit.edu/news/web-inventor-tim-berners-lees-next-project-platform-gives-users-control-their-data
Users <-> systems
Identity verification services (prove that the info is accurate. Structures like government, universities, mobile network operatorsetc)
Trust providers?
The trust in the environment!
All of the parties are acting in a way that supports the system.
System model for identity with the user in mind.
All parties working together in cohesion.
Allowing Ng for digital assertion of ideas Tory.
We believe we are well positioned to create such an ecosystem of identity.
We do not operate behind closed doors.
We know it is going to be a messy journey.
Reducing friction in consumer interaction by providing data in the ecosystem.
Intelligent interconnectivity for People, Things, and Enterprises.
Sethu M SAP Digital Interconnect / President
Intelligent interconnectivity=consistent experience from the enterprise.
Experience management.
Simple things want to be automated.
Stronger relationships with customers and employers.
API’s are building blocks ! Simplify, unlock, enable.
Amazon
Innovation at Amazon, Paul Misener Amazon / Vice President
Invention machine?
Wish if you could have one. What about many.
Invent – or an invent. How about many.
Invention machine. Purpose: obsession about customers.
We don’t obsess over competitors but over customer.
If we have an idea today, we will sit down and write down the press release.why? This holds us accountable! It keeps you comitted. Second, you wrote it in a customer’s language – what is in there for the customers. We will not be talking about tech etc, but benefits. Third, you admit that you are writing this and knowing that you cannot do it today. And that it quite liberating.
Delivery to a customer within 30 minutes (and we have waited for years to get to this, with a drone.)
That whole idea of working backwards has been working pretty well. The core, the algorithm of it is: innovation + the willingness to fail ( accepted and expected).
In practice what it means is you actually have to try to make it failed. And if you fail to make it fail :) you are good.
Us, Amazonians…
Invent, experiment, simplify, fail.
(Cloud: outsource computing, hardware, developers)
You can take bit bets if you do it all the time.
Bets are different. And big ones pay for the bad ones.
You don’t wait till the last minutes, take bets continuously. And that’s the invention machine at Amazon. And I welcome you to borrow it.
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Evolution of genres in context of the digital transformation.
The launch of a linear TV channel (2017) The drama trend. The thinking behind this: go to the operators and give them quality drama, cheap.
Idea: testing with branded blogs!
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Plamen Russev share:
Shine our way through.
More positive,
More alerted.
It is the heart that matters more than your brain.
The desirable future we all want.
SONY
Industry 4.0: What the future holds for manufacturing, Jessica Leigh Jones Sony / Engineer
The future of Manufacturing. The 4th industrial revolution
More about her man behaviour and less about tech revolution.
Personalization experience <->single bath vs. mass manufacturing.
Anticipating all the possibilities customer may want in order to deliver product variation (vs. Ford’s any colour as long as it is black)
We also wanting to be responsible consumers (millennials care about the planet) what we want is to know that they reflect our values. And that is a massive cultural shift. That means thinking about a system not only of producing but of disposing (=regenerative mindset)
We are not so interested in the quality anymore, we worry about newness, about service.
A total mindset shift – moving away from physical thing to value in service.
Lifelong learning, apprenticeship, intrapreneurship.
Creativity brings innovation
Technology allows people to be more human (not do repetitive stuff)
Fireside Chat: The Evolution and Challenges Of The On-Demand Economy
Ralph Simon Mobilium / Innovator, Founder Oisin Hanrahan Handy / Founder & Chief Executive Officer
On demand servicing.
How to do that.
Trust. Reliability. Convenience (Incredible)
Home services (in the US) let us take the section of fixed priced tasks. Things that can bee booked immediately. Let’s try to make it easy to buy services!
The providers on the platform (they need flexibility, work when it works for them ) they are looking to fit the flexible economy around their family lives.
The currency of consumers is changing. And it is becoming experience. They are not talking about the product thaty are talking about experience.
And that translation from what we have to what we are doing with it is translating into a different selling process (meaning put the product directly into their lives!)
A link between the core product, the service and the need. (hANDY)
The development of the on-demand world.
Think Jetsons :) the push button world ( you can have whatever you want at the push of the button)
Work shifted. Now we think what we mean to society. And now we also added flexibility.
A new way to work – changed the flavor of services.
Of course, there are risks and important implications, but the broad theme is a really positive shift.
The gig economy.
They are thinking about what they really need to buy. How are they good at taking care of what they bought. (This also changes how consumers interact with the economy)
Not enough to.e on demand.
People want the a ulity to buy in the touch of a button and have convenience. Experience over everything else. Thinking about every tiny part of the journey.
How to make touch point moments more special!
Very wonderful pink-shirted guy :)
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The Web as a disruptor of their distribution networks.
We needed to figure out how to change. To do that we looked at companies that changed the value chain.
Uber, Airbnb, we work, Amazon (owning: taxis, hotels, offices, retail)
=Very close to the customers.
So what we do:
Real connection+scale+trusted environments+we have an opinion!
Innovate or die! – The future of retail.
Martin Wild MediaMarktSaturn / Chief Innovation Officer
The phone as a remote control for life :)))
(Cool guy about retail and convergence of all Channels)
Voice apps on google apps.
Video chat with the assistant in the retail.
Paul is fully autonomous helping consumers have the best shopping experience. At Saturn (their smaller brand)
D-Wave Systems [Quantum Computing!] Loved that talk
Introduction to Quantum Computing, Bo Ewald D-Wave Systems / President
Quantum computing.
The national quantum initiative
Check Sci nice Magazine
! DIGITAL (Discrete) vs. not knowing whether this will be computed as 1 or 0.
Entanglement
Coherence/decoherence (time,)
Fayman at Los Angeles (1983!)
The Quest for Quibits (vs. Digital computing)
Two architectures (1.IBM Q system One; +quite diff approach to thinking/programming; 2. Quantum Annealing)
Wow: Faraday cage.
D-wave Quantum Processor.
What can you do with it :)
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